So you want corporate sponsors? What exactly should you offer them?
I jokingly say, “If it’s legal, it’s sponsorable.” Now don’t rush out and put your first born child up for auction, as tempting as that may be (wink). However, the bottom line is that your corporate sponsors want ACCESS and EXPOSURE to your target market.
Get creative in how you can give them that access and exposure, but to get your creative juices flowing, think about the ways you are already touching them throughout the year in your:
- Social Media
- Online Events
- Offline Events
What I hope you see here is that to land your first corporate sponsor, many of you do not have to add anything to your plate. Most of you are already touching your target market in at least 3-4 ways per year. If you’re not, what can you easily get up and running in the next 30-60 days to make your brand more sponsorable?
I’d love to hear below some of the ways that you’d love to attract potential sponsors to your brand…