Minority and Women Business Development

Do you REALLY want what you say you want?

In my line of work, I’m constantly around big-dreamers, high-achievers, and those striving to get there. There are some shared tendencies and behaviors among this group of the elite–they set goals, they surround themselves with other successful people, and they are committed to continuous growth and development, among other things. The one thing that sets …

Do you REALLY want what you say you want? Read More »

Why your phone calls and emails to your potential clients are being ignored by Shayna Rattler

How many times have you left a potential corporate client an email or left them a voice mail and they never responded? My guess is that it happens frequently, if not always! It’s likely because you are not communicating in a way that is effective and non-salesy. Keeping in mind how insanely busy professionals are …

Why your phone calls and emails to your potential clients are being ignored by Shayna Rattler Read More »

Grow Your Business by Creating Systems by Shayna Rattler

If there is one thing I’ve learned in my 5+ years as a business owner is that “Systems are Sexy.” Without systems you are strangling the growth of your business By definition a system is an arrangement of many parts  that work together, but practically systems are the things that make your business duplicatable.  The …

Grow Your Business by Creating Systems by Shayna Rattler Read More »

How to Respond to the “No Budget” Comment by Shayna Rattler

It seems as though, “we have no budget for that” is a standard go-to response these days. I personally believe we hear this so often because many people in sales, especially small business owners, have not mastered the craft of having a successful sales conversation. Here are a few things you should know and some …

How to Respond to the “No Budget” Comment by Shayna Rattler Read More »

How to Make the Most Out of Trade Shows and Expos by Shayna Rattler

Industry and association trade shows and expos are one of the best places to network when landing corporate clients is your mission. There are usually hundreds if not thousands of people in attendance which means that decision makers from your target client list are likely to be among them. You may visit these events as …

How to Make the Most Out of Trade Shows and Expos by Shayna Rattler Read More »

You must do THIS before contacting potential corporate clients by Shayna Rattler

It is so important to be strategic in choosing which corporate clients to target. After all, you do not want to waste your time and you definitely do not want to waste theirs. There is only one place to start your strategic marketing plan to be sure you are targeting the right corporate clients and …

You must do THIS before contacting potential corporate clients by Shayna Rattler Read More »

How to Package and Price Your Services When Selling to Corporate by Shayna Rattler

I recently spoke at a conference and had the pleasure of helping many small business owners strategize the most effective way to grow their small business by selling to large corporations. The question that I received most often was, “How do I package and price my service?” Selling your services to corporations is one of …

How to Package and Price Your Services When Selling to Corporate by Shayna Rattler Read More »